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In 10 Simple Secrets of the World’s Greatest Business Communicators leading CEO’s, executives and experts reveal the secrets behind their dazzling presentation and speaking styles. Readers will discover how charismatic leaders like Apple’s Steve Jobs, Cisco’s John Chambers, Virgin’s Richard Branson, GE’s Jack Welch, Starbucks’ Howard Schultz, Monster’s Jeff Taylor, Intuit’s Scott Cook, CNBC’s Suze Orman and California Governor Arnold Schwarzenegger inspire their audiences. Business leaders who granted first-person interviews run companies valued at more than one-quarter of a trillion dollars, manage half-a-million employees and enjoy substantial personal wealth—several have a net worth of more than one billion dollars. It’s a fun, fast-paced read that will help business professionals grab more customers, boost sales, and successfully articulate the vision behind their service, product, company or cause. 10 Simple Secrets has been translated into over a dozen languages and is widely available at all major bookstores and online retailers. Among the extraordinary men and women who were interviewed or profiled:
 
  • Jack Welch (GE)
  • Steve Jobs (Apple)
  • Howard Schultz (Starbucks)
  • Arnold Schwarzenegger (California Governor)
  • John Chambers (Cisco Systems)
  • Scott Cook (Intuit)
  • George Zimmer (Men’s Wearhouse)
  • Suze Orman (author)
  • Carly Fiorina (former HP CEO)
  • James Citrin (Spencer Stuart)
  • Jeff Taylor (Monster.com)
  • Marc Benioff (Salesforce.com)
  • Rudy Giuliani (former NY City Mayor)
  • Colin Powell (former U.S Secretary of State)
  • John Maxwell (author)
  • Scott Adams (Dilbert)
  • Leon Panetta (former Clinton White House Chief of Staff)
  • Richard Branson (Virgin)

Praise for 10 Simple Secrets:

“If you want to inspire your audiences, read 10 Simple Secrets. It will help corporate leaders communicate their values to employees, customers or investors. Take your presentations to the next level with Carmine as your coach.”
– Howard Schultz, Chairman, Starbucks Coffee Company
 


"As a leader, you have to do more than promote your brand. You have to live it! Carmine Gallo¹s engaging new book will show managers and executives how to embody the promise of their companies’ products and services, and get people excited about their brand."
– Jeff Taylor, Founder and Chief Monster, Monster.com
 




“If you think that Carmine Gallo’s 10 Simple Secrets is a business communications manual, you are only partially correct. Indeed, it offers more sound, expert, and actionable communications advice than any other book of the genre. But happily for readers at all levels of professional life, this book is so much more. It shows how achieving superior communications is a cornerstone of leadership
and success. The lessons are shared with colorful stories of some of today’s most inspiring leaders. And don’t be fooled; even if you think you’ve read all there is to read about Arnold Schwarzenegger, Richard Branson, Howard Schultz, Steve Jobs, and many more, Gallo has found brand new material to bring to the party.”
– James M. Citrin, Senior Director, Spencer Stuart and co-author, You’re in Charge-Now What?
 


“If you run a company or aspire to, this book is a must read to understand how the CEO is the most effective tool in a company's communication arsenal to differentiate itself with customers, employees and investors." - Ron Ricci, Vice President, Corporate Positioning, Cisco Systems
 


“I wish that 10 Simple Secrets had been available when I was just starting as a real estate agent in New York. It would have shaved years off my learning curve as a public speaker. Carmine's book is a must read for service professionals, CEOs, managers, or anyone who needs to persuade for a living.” – Barbara Corcoran, founder, The Corcoran Group and author of the national best-seller, Use What You’ve Got.
 


"A key part of success for leaders of big and small organizations is the ability to clearly, and powerfully, communicate goals and priorities. This is not about complex business theory; it often comes down to the application of simple techniques. 10 Simple Secrets lays out an easy to follow roadmap that will allow executives at all levels to be more effective by being better able to cut through the clutter and deliver their most important messages" – Devin Wenig, President, Customer Segments, Reuters
 


"A fast, fun read that's packed with practical advice and empowering anecdotes to easily develop and strengthen communication skills. Carmine Gallo's work is essential reading for everyone in American business." – Tory Johnson, CEO, Women for Hire
 


"A book that should be read by anyone who does public presentations, no matter how expert. Gallo has collected good, often forgotten advice and stitched it together into a valuable resource. A keeper. Highly recommended." – John Dvorak, columnist, PC Magazine, CBS Marketwatch
 


"10 Simple Secrets is direct, fascinating and very credible - after all, these people are wildly successful!" -- Stuart Varney, FOX News business journalist
 


"The book presents a very concise, to the point view of the importance of communications as it contributes to business success. Very well researched." – John Chen, CEO, Sybase

What readers are saying:

"This hands-on communication book is one of the best books I have ever read personally, professionally, or academically. I teach business classes such as leadership, communications, and organizational development. Your book will be referenced in every class I teach moving forward!"
-Terri Iacobucci, Northern Kentucky University
 


"This simple book can be skimmed easily to find out the 10 straightforward secrets of great presenters but Gallo's real accomplishment is in sharing the insights of his podium role models. We recommend the company Gallo keeps. If you want to feel like an ace presenter, just imagine Colin Powell and Rudolph Giuliani standing right off stage and whispering suggestions to you about what to do next." -Rolf Dobelli
 


"As a business owner, I "present" all the time to prospective clients. 10 Simple Secrets is the first book in its category that contains stories, interviews and techniques that I can put to use immediately. The interviews, revelations, tips, and techniques are amazing. Best of all, it's fun and easy to read. Electrifying your audiences really can be "simple"-- with the right coach by your side!"
-Aaron Wheeler, owner, Oakville Capital
 


"This book changed my life. In a sea of business books that skirt around the issues you need to know to give powerful presentations, Carmine's book surfaces as a very dynamic, well thought out, and helpful piece of work. If anywhere in your business or personal life you ever have to give a presentation for any reason, you should read this book." -Eric Snow
 


"I purchased the book in search of some inspiration and direction in order to prepare of an up coming presentation. Not only did it help revise my presentation, the 10 Secrets have dramatically re-shaped the way I address audiences and conduct business. Refreshing insight and a fantastic resource." -Tim Cleary
 


  Buy Carmine’s Book
     

You can purchase 10 Simple Secrets of the World’s Greatest Business Communicators at these great locations:

  • Borders

  • Barnes and Noble

  • Target

  • Wal-Mart

  • Amazon

 

   

©Copyright 2006 Gallo Communications Group