TED Talks are limited to 18 minutes. Neuroscience proves it’s the ideal length for a new business pitch

“When I’m pitching a new idea, how long should my presentation be?”

It’s a common question that I hear from entrepreneurs and professionals preparing for new business pitches. Thankfully, there’s an answer and it’s backed by neuroscience and powerful real-world evidence. The answer: 18 minutes. Read Full Article