On Monday, February 7th, I gave a presentation to faculty and students at Stanford’s Graduate School of Business. It was part of a program called the Mastery in Communication Initiative. These bright and ambitious MBA students have wonderful ideas to share —ideas for new products, companies, and services—ideas that are going to change the world. It was my pleasure to share techniques that will help them sell those ideas more effectively. I am happy to share the video of the entire 45 minute multi-media presentation.