Cisco’s 4 Minutes of Fame

Every business needs “a hook,” especially when it comes to communicating ideas. In this recent Bloomberg BusinessWeek column, we take a look at two successful messaging and branding campaigns on both coasts. Read the entire column here and please let us...

Guy Kawasaki’s Presentation Advice

Alltop co-founder and former Macintosh evangelist, Guy Kawasaki, was profiled in The New York Times. While the interview focused on Kawasaki’s management philosphy, hiring practices and his experience in business, he did reveal a few gems that any speaker,...

How Introverts Can Be Heard

Because of their quiet nature, introverts often face greater challenges getting ahead in their careers. But Nancy Ancowitz, author of “Self-Promotion for Introverts,” says introversion can actually be an advantage. In this podcast, Carmine Gallo asks Ancowitz how...

Media Training Lessons from iPad Launch

The eyes of the worlds’ press were on San Francisco Wednesday, January 27, as Apple CEO Steve Jobs announced a new portable multimedia device, the iPad. Fox Business News and The Wall Street Journal contacted me for insights ahead of the presentation. The...